Plus Fitness
Plus Fitness powers a flexible, multi-country gym network online. With a block-based system for customisable gyms, dual design layers, seamless integrations, and built-in franchising and advertising tools, it enables fast launches, consistent branding, and scalable digital growth across countries.
The Challenge
- Supporting multiple countries with one website
- Enabling fast new-country website launches
- Managing fully customisable block-based system
- Maintaining two parallel design layers
- Integrating multiple third-party systems seamlessly
The Solution
A scalable, multi-country platform with customisable block-based gyms, dual design layers, seamless third-party integrations, and built-in tools enabling fast launches, consistent branding, and international digital growth.
Project Highlights
Single Platform, Multi-Country
One unified website powers multiple countries, maintaining consistent branding while supporting localized content, language, and gym-specific features.
Fast New-Country Launches
Easily deploy new country websites quickly, enabling international expansion without disrupting existing operations or workflows.
Block-Based Customisation
Flexible block system allows each gym to tailor layouts and features, delivering unique experiences while preserving platform consistency.
Dual Design Layers
Supports both legacy and modern design layers, ensuring smooth transitions and consistent user experience across all locations.
Franchising & Advertising Tools
Built-in features streamline franchise management and marketing campaigns, boosting operational efficiency and growth potential.
Seamless Integrations
Connects with multiple third-party systems to centralize operations, streamline workflows, and maintain reliable performance across all gyms.
TopFranchise 2024
PlusFitness has been recognised for its business and franchise excellence, including awards such as Top 10 Overall Franchise in Australia (TopFranchise 2024) and SmartCompany’s Top 50 Fastest Growing Companies. These achievements reflect the company’s forward-thinking approach, and TechEquipt’s platform development supports this innovation by delivering reliable, scalable, and user-friendly digital solutions that underpin growth and expansion.
“We recently launched a new website through TechEquipt. Daniel and the team kept us in the loop throughout the whole process providing us with amazing insight and knowledge that allowed us to build a strong and high ranking website. The TechEquipt team provided constant updates throughout the build. All of our ongoing support with TechEquipt is handled in a timely manner with a comprehensive ticketing system in place to ensure that all tasks are prioritised effectively. I would highly recommend Daniel and his team to anyone looking for website development, or any other technology based support.”John MillerMarketing Manager
Plus Fitness Integrations
Plus Fitness is supported by a connected digital ecosystem, integrating key fitness and membership platforms to streamline operations across its franchise network. With seamless data flow between systems like KeepMe and Fitness Force, and international support through Gymex for the India branch, the platform enables consistent member experiences, efficient gym management, and scalable growth across multiple regions.
